Beat Music and The Normalization of Rock Aesthetic in Argentina
DOI:
https://doi.org/10.24215/25249215e050Keywords:
Beat music, pop-rock, popular music, ArgentinaAbstract
The success of beat music during the second half of the 1960s is a key but little-studied episode in the history of Argentine popular music. The emergence of numerous local groups inspired by the Beatles and other similar artists produced a strong renewal of youth music and contributed strongly to the formation of pop-rock in the country. In this article I propose the musical analysis of one of the fundamental songs of this phenomenon, «El extraño del pelo largo» by La Joven Guardia. My argument is that this song, which was one of the great musical hits of 1969, demonstrates the progressive normalization of the rock aesthetic within Argentine popular music.Downloads
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